The infomercial DVD (direct response) industry is a trillion dollar global market. The industry is projected to earn up to 252.3 billion in sales (USA) by 2015. Fitness icon and DVD production veteran, Tamilee Webb, guides attendees through the world of DVD and infomercial production. In this overview, attendees will,
Know if a product is infomercial-worthy.
Recognize the actions needed to have a chance at a successful infomercials
Understand product distribution channels needed
Logistics of producing a DVD and/or Infomercial