FMIGuild Blog

2018 Fitness MBA Summit – Who’s Attending So Far?

2018 Fitness MBA Summit

I wanted to reintroduce myself, Gary Augustine Warren, Director of the Fitness MBA Summit this August 24-25. If you are local, you may have caught my presentation at the NSCA OK Fall Clinic in 2017. I have a quote from, Jason West, NSCA OK Director below. As a fitness professional attending the conference, you receive plenty of information on the newest research findings or the current clinial pra ...[Read More]

3 Tips for the Perfect Business

3 Tips for the Perfect Business

● Pitch It This may sound weird because usually a sales pitch is done AFTER finalizing the plan, but this is one of the biggest hacks to shorten your business plan development time. Create a one page pitch (it should take you 30 minutes) and you’ll have a better idea of how you need to need forward to meet your requirements. This will help you better understand how to frame your business plan. A o ...[Read More]

It’s Not About YOU – 3 Hacks for Building Your Client Base

3 Hacks for Building Your Client Base - Your Brand Story

3 Hacks For Building Your Brand's Story By Teri Crenshaw FYI: Your story isn’t about you… Most fitness entrepreneurs think that the story they should tell us about how they started, the obstacles they’ve overcome or victories they have had that make them the best or better than their competitors. (Cue the #flexfriday selfie) That’s the wrong story. Spoiler alert! Your clients don’t care. Your idea ...[Read More]

OK Summer Conference : 1.4 NSCA CEUs

OK Summer Conference

NSCA Oklahoma Attendees: My name is Gary Augustine Warren, NSCA-CPT,*D, CSCS,*D.  I am also the director of the FMI Guild, a 501 (c)(3) non-profit organization focused on business education for fitness professionals. Business administration and organization are topics that are seldom addressed in our field at NSCA. While exercise science and programming are vital, knowing how to pay the bills and ...[Read More]