Creating a Million Dollar Brand

INTRODUCTION

Mark Rashid, power bodybuilder, entrepreneur, author, and YouTube fitness guru uses his self-titled channel to teach the strength of mind, body, and spirit via hard work, discipline, and old-school training methods. He is the CEO and founder and of IMSOALPHA iX3, owner of Alpha Academy and Original Addicts Gym.

SESSION

This 1-hour presentation will help give you insight on organizing your personal brand value proposition and teach you how to gain online exposure through different online and social platforms. From developing his brand voice/look to mass communication to productization and exponential growth, Mike will take us on the path of you too can replicate his business model.

OBJECTIVES

• Knowing Your Value Proposition
• Using various channels concurrently to reach and continue audience relationship
• Determining your customer needs, following up with products
• Partnerships and Investments: grow exponentially