Growing Your Personal Brand Value

INTRODUCTION
Robyn Baldwin is a marketing manager, certified as a Personal Training Specialist (CanFitPro) and Spinning® Instructor, and fitness personality. She completed her Honours Bachelor of Commerce specializing in Marketing in 2005 and found a passion in Advertising. Robyn found the psychology of consumer behavior fascinating and pursued a career in Media (the strategic, analytical side of Advertising).

SESSION
This 1-hour presentation will help give you insight on organizing your personal brand value proposition and teach you how to gain online exposure through different online and social platforms. Robyn will also provide tips on using an authentic voice so that brands & companies notice you and want to work with you.

OBJECTIVES

• Knowing Your Value Proposition
• What Is Your Authentic Social Media Presence
• How to Connect Your Brand with Companies