Attraction Marketing

INTRODUCTION
How being yourself online translates to more trust, more interest in your knowledge and ultimately more sales. Attraction Marketing is a current strategy used in the online space to cut through the noise of ads and “buy me now” to which clients have become numb. Marketing is the action or business of promoting and selling products or services. Facebook Live, a free broadcasting function, allows for the most interaction available by the website.

SESSION
This presentation by Camy Kennedy will allow for attendees to understand both the functionality and marketing capabilities of the Facebook Live for business brand recognition.

OBJECTIVES

• Learn what is attraction marketing
• Understand the benefits of Facebook Live for business
• How attraction marketing can increase interaction and sales through Facebook Live